Working as a visual designer, on one occasion I was called by the client of the illustration, and asked if the background color could be graorasto (grayish brownish). I did know the term, but I wasn’t sure what color it was. That day I posted a story on my instagram profile asking what color it was. This story post was my first digital ready-made. Interactive ready-made, because I got answers from people I was connected to through that network. The answers had such a spectrum of similarities, differences and wit that it had a literal and metaphorical meaning – like: “that color is like a mouse gray; brown like beans, grayish brown; pigeon blue, but resembles gray; grayish as unripe beans; sandy grayish; as partridge; slightly chestnut, but that it is pastel gray; the most common brown; my grandfather had a rooster, he was grayish brownish, he even called him Graor, so it’s colorful, it’s grayish-white, but it’s a little brownish-reddish.